Graduation Project Applying KANO method to determine customers' needs “ The case of Moon Design Co., Ltd

The main purpose of this study is applying Kano model to identify determinants of customer satisfaction in architectural service industry, especially in the case of Moon Design Company - an architectural service firm based in Danang city. One of the reasons for me to conduct this research is that th...

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Bibliographic Details
Main Author: Duong, Thi Minh Nguyet
Other Authors: Doan, Thu Trang
Format: Final Year Project
Language:English
Published: H. : ĐHQGHN 2020
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/98536
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Institution: Vietnam National University, Hanoi
Language: English
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