Thailand’s Low-Cost Carrier Airline Industry: Is the Services Marketing Mix the Elixir for Economic Growth and Prosperity?

In 2017, low-cost carrier (LCC) airlines consistently grew at a faster pace compared to the world’s average growth. In 2017, LCCs carried an estimated 1.2 billion passengers and accounted for approximately 30% of the world’s total scheduled passengers. In Southeast Asia, passenger traffic grew by ap...

全面介紹

Saved in:
書目詳細資料
Main Authors: Srisook, Phoom, Panjakajornsak, Vinai
格式: text
出版: Animo Repository 2018
主題:
7Ps
在線閱讀:https://animorepository.dlsu.edu.ph/apssr/vol18/iss2/6
https://animorepository.dlsu.edu.ph/context/apssr/article/1166/viewcontent/RA_205.pdf
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!
機構: De La Salle University