Dimensions of Night Market Visit Experience of International Tourists: An Analysis of Google Reviews of Night Markets in Phuket, Thailand
This study attempts to analyze the dimensions of the night market visit experience of international tourists. Based on a two-step analysis of 13,833 Google review comments collected for the nine most popular night markets in Phuket, two key dimensions—market experience and food experience—were ident...
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Main Authors: | Kalnaovakul, Kanapot, Promsivapallop, Pornpisanu |
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Format: | text |
Published: |
Animo Repository
2021
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Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/apssr/vol21/iss3/6 https://animorepository.dlsu.edu.ph/context/apssr/article/1386/viewcontent/RA_205.pdf |
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Institution: | De La Salle University |
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