Redefining Beauty Standards Through its Portrayal in AMAKABOGERA

• Main Authors: Rozul, Ashlee Jade B., Capintes, Faith Genesis E., Emuang, Kyliesha Celine U.
• Format: text
• Published: Animo Repository 2022
• Subjects: beauty standards; music video; beauty representation; Pinoy pop; confidence; Arts and Humanities
• Online Access: https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/paper_mps/2; https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1003&context=conf_shsrescon
• Institution: De La Salle University

This study is pointed towards investigating a more extensive definition and understanding of beauty as it was portrayed in AMAKABOGERA, a song by Maymay Entrata, from both its music video and lyrics. This study utilized a qualitative approach: content analysis supported by the concept of cinematogra...