“What’s Wrong with One More Episode?”: A Qualitative Study on Why Korean Dramas are a Hit in the Philippines

“What’s Wrong with One More Episode?”: A Qualitative Study on Why Korean Dramas are a Hit in the Philippines

With the rising popularity of the Hallyu Wave, numerous Korean trends have been taking over the world, specifically Korean Dramas. This type of media has been the talk of the town, particularly in the Philippines. Ever since the Filipinos' first introduction to K-Dramas in the 1990s, the demand...

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Bibliographic Details
Main Authors: Conda III, Carlos A., Cruz, Jada Eloise Y., Guzman, Giana Kassandra B., Serrano, Christianne Johanna E.
Format: text
Published: Animo Repository 2022
Subjects:
Korean dramas
Filipino lives
influence
cultural identity
fantastical view
Social and Behavioral Sciences
Online Access:https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/paper_mps/13
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1007&context=conf_shsrescon
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Institution: De La Salle University

Internet

https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/paper_mps/13
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1007&context=conf_shsrescon

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