“What’s Wrong with One More Episode?”: A Qualitative Study on Why Korean Dramas are a Hit in the Philippines

With the rising popularity of the Hallyu Wave, numerous Korean trends have been taking over the world, specifically Korean Dramas. This type of media has been the talk of the town, particularly in the Philippines. Ever since the Filipinos' first introduction to K-Dramas in the 1990s, the demand...

Full description

Saved in:
Bibliographic Details
Main Authors: Conda III, Carlos A., Cruz, Jada Eloise Y., Guzman, Giana Kassandra B., Serrano, Christianne Johanna E.
Format: text
Published: Animo Repository 2022
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/paper_mps/13
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1007&context=conf_shsrescon
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: De La Salle University
Be the first to leave a comment!
You must be logged in first