Crest for teledata: A customer relationship enhancement and support tool

• Main Authors: David, Aceley M., Koo, Michelle Denise Y., Mukhi, Varun H., Ong, Paul Jeffrey U.
• Format: text
• Language: English
• Published: Animo Repository 2007
• Subjects: Customer relations > Management
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/10123
• Institution: De La Salle University

A Customer Relationship Management System (CRM) System is an information system that facilitates the implementation of a CRM strategy in an organization. Its basic features are customer intelligence gathering across all business functions and channels, analysis of the information and identification...