The relationship between the five dimensions of service quality and customer satisfaction of Zest Airways Incorporated based on a survey conducted in Metro Manila Ticketing Offices

It has been noted in the past that with competitors offering the same services and rates, the company with better perceived services will draw passengers towards them. For a highly competitive industry with a saturated market such as the aviation industry, it is important for firms to gain and retai...

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Bibliographic Details
Main Authors: Barona, Marjorie R., Batobato, Ralph Andrien R., Benedicto, Juan Carlos H., Camit, Daryl O.
Format: text
Language:English
Published: Animo Repository 2013
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/11077
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Institution: De La Salle University
Language: English