Effective averting and remedial strategies to cope with the butterfly phenomenon

• Main Authors: Grande, Arthur Christian M., Melendres, Rebecca Mae C., Tan, Camille Elysia V.
• Format: text
• Language: English
• Published: Animo Repository 2012
• Subjects: Employees > Transfer; Psychology
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/11438
• Institution: De La Salle University

The Butterfly Phenomenon is assumed to be a prevalent occurrence in the current industrial field. In this study, the Butterfly Phenomenon is defined as an occurrence wherein employees transfer from one company to another within a span of three years. Given such phenomenon, the research paper explored on the averting and remedial strategies that companies employ in dealing with the butterfly Phenomenon, and in addition, enumerated which of those were effective. This was achieved in accordance to the research question, What are the effective averting and remedial coping strategies used by companies in the Philippines in dealing with the Butterfly Phenomenon?. In gathering the necessary information needed, the researchers of the study made use of a qualitative approach and descriptive research design. Data was attained by means of interviewing a number of 12 different companies, with each representing a type of industry. Results show that the most commonly used strategies are averting strategies, particularly the ones that revolve around the Human Resource components Employee Relations wherein companies apply the strategy of providing a range of extra-curricular activities for their employees Compensation and Benefits with companies providing their employees with salary based o their performance followed by Training and Development wherein companies provide venues for employees to maximize their skilled. The research entails that companies should then have a deeper understanding about why such occurrence is pervasive, its effects to the company, and the ways in which they could deal with the phenomenon for their betterment and development.