Self-interested exchange fiction & the indigenous psychology of loob as an explanation to altruistic donation behavior: An economic approach
Holmes, Miller and Lerner (2001) have conducted a field experiment with the use of two field studies, which verified the hypothesis that people are more willing to help a charitable organization when the donation is considered as an economic transaction rather than a charitable act or appeal. The pa...
Saved in:
| Main Authors: | , , , |
|---|---|
| 格式: | text |
| 語言: | English |
| 出版: |
Animo Repository
2006
|
| 主題: | |
| 在線閱讀: | https://animorepository.dlsu.edu.ph/etd_bachelors/14361 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
| 機構: | De La Salle University |
| 語言: | English |