Factors that influence leading Philippine-based, home grown, quick service restaurants to enter the global market

The research study was done to distinguish the factors that influence leading Philippine-based, homegrown quick service restaurants (QSRs) to enter the global market. The objectives of this study were (1) to determine if the internal and/or external factors influence QSRs to enter the global market,...

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Bibliographic Details
Main Authors: Abalos, Cheenereth Eve F., Deleon, Jade Belinda C., Delos Santos, Jerome M., Manicad, Maria Carmela S., Sy, Karlene T.
Format: text
Language:English
Published: Animo Repository 2010
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/14515
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Institution: De La Salle University
Language: English