A Marketing plan on UL diclofenac sodium
This paper seeks to present a concrete marketing strategy for a new product of the Generics division of United Laboratories Inc. (ULI). ULI has a total of twelve divisions and according to its 1990 National Sales Performance, the top three income earner divisions are Westmont, contributing 16% to th...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1991
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/16784 |
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| Institution: | De La Salle University |
| Language: | English |