A Proposed service plan for Hyatt Regency Manila

• Main Authors: Cezar, Patricia Ann, Hebrado, Ailene, Miguel, MaryRose, Que, Denyse
• Format: text
• Language: English
• Published: Animo Repository 1995
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/16827
• Institution: De La Salle University

Hyatt Regency Manila is a service organization that operates to deliver quality hotel services to its customers. Two of its major products are food and beverage and the guestrooms. The hotel gets sales and marketing support from its international chain. Aside from that, the hotel capitalizes on the name Hyatt since it has been established already. Despite this, Hyatt has its own share of problems that need to be addressed. As such, the objectives of the proposed service plan is to be able to improve the kind of services they are offering. In order to upgrade their services, the group suggested that they fix their internal market first. The service plan will try to build a culture that is base on camaraderie because it is through this that they will have a positive working attitude. It would also allow them to again additional knowledge through the various trainings that will be conducted. With this mind set, the staff will be ready and competent to serve its external public or the customers. The hotel should be able to provide the best service facilities to its clients. It should also show concern to its society to further boost its corporate image. This would be backed up by its extensive advertising and promotional efforts. After which the proposed plan has been implemented, the company should undergo several employee and customer analyses to better understand their needs and serve them accordingly.