An Evaluative study on the performance of the Magnolia fruit bars using indicators such as market share and sales volume from July 1992 to February 1993
This practicum paper basically covers the evaluation of the performance of the Magnolia Fruit Bars, one of the latest additions to the many product lines of Magnolia in the single serve market, as related to several macro and micro environmental variables. The study includes the history, nature of b...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1993
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/16921 |
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| Institution: | De La Salle University |
| Language: | English |