Marketing plan: IBM anyplace Kiosk Continuum Technology Corporation

• المؤلفون الرئيسيون: Ortega, Johann, Reandino, Jeremiah, Tantamco, Ryan, Ting, Ivan Richmond
• التنسيق: text
• اللغة: English
• منشور في: Animo Repository 2006
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/etd_bachelors/17527
• المؤسسة: De La Salle University

The purpose of this marketing plan is to primarily help Continuum Technology Corporation generate awareness and increase the sales of the IBM Anyplace Kiosk product, which is still fairly new in the market. With that in mind, the goals and objectives are set and the strategies and proposals (4 Ps) a...