An advertising campaign for Doublemint
THE confectionary, industry is said to be growing between 3% to 5 % annually, with approximately 50,000 tons of confectionary (about 65% are sugar and gum products) being consumed by Filipinos every year. Doublemint® has indeed benefited from this, taking about 21 % market share. Altough, recent ma...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2004
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/17624 |
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| Institution: | De La Salle University |
| Language: | English |