A marketing plan for Nickelodeon Asia Philippines

• Main Authors: Chang, Hazeline O., Moreno, Stephanie P., Ngo, Crishana Barbara T., Wong, Karen Bernadette O.
• Format: text
• Language: English
• Published: Animo Repository 2011
• Subjects: Marketing
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/18183
• Institution: De La Salle University

The emersion of the entertainment business paved the way for the birth of the television industry. In an effort to expand the variety of shows, cable operators began to cater to the needs and wants of specific markets. One of which includes kids channels. An example of a kids channel would be Nickel...