A marketing plan for the PLDT Alpha Enterprise IP & Data Center Product category

• Main Authors: Cuarteron, Paolo Alberto M., Ling, Abigail Jane L., Palad, Ma.Charmaine Angela M., Tan, Leanne Eugenie A.
• Format: text
• Language: English
• Published: Animo Repository 2013
• Subjects: Marketing
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/18259
• Institution: De La Salle University

According to study, an estimated 90% of SMEs and large companies rely on information technology (IT) services in order to run their business operations. It became essential for companies to rely on IT services in order to enhance their performance which may impact on their revenue, business hours, a...