A service marketing plan for Hanako Express Japanese Restaurant

• Main Authors: Capina, Alexa Tricia B., Hwang, Hyo Jin, Liwag, Trisha Ysabel V., Reyes, Christine B.
• Format: text
• Language: English
• Published: Animo Repository 2014
• Subjects: Restaurant management > Philippines; Restaurants > Philippines > Marketing; Marketing; Advertising
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/18546
• Institution: De La Salle University

Hanako offers a wide selection of general Japanese dishes that is marketed as mouth watering, authentic, and affordable. Established in 2009, Hanako has been aiming to the residential market by its branch locations. Since the new formation and management, the reach has been expanded to young profess...