Socio-economic classes as demographic variables in market segmentation : a review of related literature

Socio-economic classes as demographic variables in market segmentation : a review of related literature

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Bibliographic Details
Main Author: Concepcion, Antonio Visaya
Format: text
Published: Animo Repository 1986
Subjects:
Market segmentation.
Social classes > Philippines.
Consumer behavior.
Online Access:https://animorepository.dlsu.edu.ph/etd_doctoral/1284
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Institution: De La Salle University
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