Factors affecting consumer behavior in purchasing washing machine in Metro Manila

This study is about factors affecting consumer behavior in purchasing washing machines in Metro Manila. There are many factors consumers consider in buying washing machines this could be price, energy efficiency, product features, physical appearance, brand image, promotions, after sales service, or...

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Bibliographic Details
Main Author: Sioco, Adrian Jasper
Format: text
Language:English
Published: Animo Repository 2012
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4307
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Institution: De La Salle University
Language: English