An integrated marketing communications campaign for Globe's GServices mobile application
This study and campaign aims to propose an Integrated Marketing Campaign for Globes mobile application GServices, an easy way to access Globe accounts and request for account modifications anytime and anywhere. It is noticeable that the mobile industry in the world is fast-growing and all of the peo...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2016
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4862 |
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| Institution: | De La Salle University |
| Language: | English |