An integrated marketing campaign for Vet Naturals
The continuous growth of the pet population across regions has led to the growth of the pet care industry in the previous years. Forecasts reveal that this upward trend is driven by rapid urbanization, shrinking household, rising disposable income and pet humanization. In terms of sales volume, the...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2015
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4897 |
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| Institution: | De La Salle University |
| Language: | English |