An integrated marketing communications campaign for locally blended juice drink

This Integrated Marketing Communications campaign is designed for Locally Blended Juice Drink, a ready-to-drink quirky juice line made from natural home-grown fruits produced by Nutri Asia Philippines, with the following objectives: 1) To increase awareness of Locally at 70% in the SEC A, B and uppe...

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主要作者: Sy, Rachelle Ann E.
格式: text
語言:English
出版: Animo Repository 2016
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在線閱讀:https://animorepository.dlsu.edu.ph/etd_masteral/5232
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機構: De La Salle University
語言: English