An integrated marketing communications campaign for PERA HUB: Retail brand of Petnet

In the Philippines, OFW remittance contributes to 8% of our total GDP. It is composed of the international and local remittance. it is indeed a lucrative industry, this is not a shock that the remittance industry has a tight competition amongst different categories such as Traditional Remittance Cen...

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Bibliographic Details
Main Author: Pamplona, Ma. Desiree
Format: text
Language:English
Published: Animo Repository 2016
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/5731
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Institution: De La Salle University
Language: English