Exploring framing strategies for advocating Filipino tabletop games on facebook: The Ludus Distributors Corporation approach

Exploring framing strategies for advocating Filipino tabletop games on facebook: The Ludus Distributors Corporation approach

The Philippine tabletop gaming industry remains relatively small, with Filipino tabletop games (TTGs) often overlooked. Ludus Distributors Corporation (Ludus) advocates for the appreciation of Filipino TTGs and the expansion of the local industry through its ‘Larong Atin’ brand. Guided by Framing th...

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Bibliographic Details
Main Authors: Javier, Alejandro Jose C., Razon, Francisco B., Seballa, Robert Aaron T.
Format: text
Language:English
Published: Animo Repository 2024
Subjects:
Social media
Games > Philippines
Organizational Communication
Social Media
Online Access:https://animorepository.dlsu.edu.ph/etdb_comm/76
https://animorepository.dlsu.edu.ph/context/etdb_comm/article/1169/viewcontent/2024_Javier_EtAl_Exploring_Framing_Strategies_for_Advocating_Filipino_Tabletop_Gam.pdf
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etdb_comm/76
https://animorepository.dlsu.edu.ph/context/etdb_comm/article/1169/viewcontent/2024_Javier_EtAl_Exploring_Framing_Strategies_for_Advocating_Filipino_Tabletop_Gam.pdf

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