Towards the new and next normal: A study on business resilience and virtual event strategies for event success of three selected event companies in Metro Manila amidst the COVID-19 pandemic

• Main Authors: Besares, Ly-or Thomas Goce, Coronel, Monica Louise Sison, Espero, Ferdinand Alessandro Gandeza, Pinlac, Joanne Omabtang
• 格式: text
• 語言: English
• 出版: Animo Repository 2022
• 主題: Organizational resilience; Special events industry—Philippines; COVID-19 Pandemic, 2020- —Influence; Business Administration, Management, and Operations; Organizational Behavior and Theory
• 在線閱讀: https://animorepository.dlsu.edu.ph/etdb_dsi/87

Events are deemed an important part of human life. The onset of the COVID-19 pandemic has brought changes to the events industry both locally and internationally, impacting the capacity of several events companies. The challenge of the pandemic has forced industry transformation -- with event compan...