A study on consumer adoption, intention, product and service innovation leading to consumer loyalty of online food delivery platforms in the development of the post COVID-19 pandemic setup in the Philippines

The Online Food Delivery industry is fast growing in the Philippines especially with its rapid growing demand brought by the COVID-19 pandemic. The researchers of this thesis then aim to understand the relationship between the independent variables which are Consumer Adoption, Consumer Intention, Pr...

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Bibliographic Details
Main Authors: Laurian, Jana Cassandra Torres, Limpo, Jon Emmanuel Tan, Maranan, Marie Louise Luna
Format: text
Language:English
Published: Animo Repository 2022
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdb_dsi/83
https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1072/viewcontent/A_Study_on_Consumer_Adoption_Intention_Product_and_Service_Inno_Redacted.pdf
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Institution: De La Salle University
Language: English