The mediating role of sustainable practices on the influence of egoistic, social-altruistic, and biospheric environmental concerns on consumer purchase intention towards fast-moving consumer goods

• المؤلفون الرئيسيون: Batu, Christine Jenn A., Chua, Stephanie Camille S., Tagle, Joseph Nicolas Q., Tin, Laurence Patrick S.
• التنسيق: text
• اللغة: English
• منشور في: Animo Repository 2022
• الموضوعات: Consumer behavior; Sustainability; Green products; Marketing
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/etdb_dsi/44; https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1095/viewcontent/The_mediating_role_of_sustainable_practices_on_the_influence_of_e3_Redacted.pdf
• المؤسسة: De La Salle University

Consumers have a growing interest in buying sustainable products as their environmental concerns increase. Understanding the various environmental concerns affecting consumer purchase intention is essential for the fast-moving consumer goods (FMCGs) sector. This study investigates the impact and rel...