Urban and non-urban sustainable consumer behavior towards household care products during COVID-19

Urban and non-urban sustainable consumer behavior towards household care products during COVID-19

Purpose – The study aims to segment urban and non-urban consumers based on their sustainable consumer behavior towards sustainable household care products amid the COVID-19 pandemic. The study analyzes the differences between such segments in terms of determining the relationship between the modifie...

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Bibliographic Details
Main Authors: Chan, Vanessa L., Favila, Chloie Justine A., Lao, Kathleen Joyce L., Ong, Julianne Elise L.
Format: text
Language:English
Published: Animo Repository 2021
Subjects:
Consumer behavior > Philippines
Green products > Philippines
Business Administration, Management, and Operations
Online Access:https://animorepository.dlsu.edu.ph/etdb_manorg/8
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1008&context=etdb_manorg
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etdb_manorg/8
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1008&context=etdb_manorg

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