Marketing initiatives improvement for company AU

This action research aimed to address the low lead generation by improving Company AU’s marketing initiatives to help meet the organization’s target sales forecast and revenue for 2023. Together with my collaborators, we discussed the factors that attributed to low leads generation from previous mar...

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Bibliographic Details
Main Author: Ramos, Rochelle Marie
Format: text
Language:English
Published: Animo Repository 2023
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdm_manorg/176
https://animorepository.dlsu.edu.ph/context/etdm_manorg/article/1236/viewcontent/Marketing_initiatives_improvement_for_Company_AU.pdf
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Institution: De La Salle University
Language: English