An integrated marketing communications campaign for VReal Cosmetics
Beauty and personal care industry in the Philippines is expected to grow in the next three years despite the unfortunate circumstances. One of the categories that is forecasted to grow is the facial care category by 9.1% based on Euromonitor (2021), assuming that people will eventually return to wor...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2021
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etdm_market/25 https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1022&context=etdm_market |
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| Institution: | De La Salle University |
| Language: | English |