An integrated marketing communications campaign for Bloc 10 neighborhood center in Filinvest City, Alabang

Filinvest Alabang Inc. (FAI), a subsidiary of Filinvest Development Corporation (FDC) and Filinvest Land Inc. (FLI) is in the business of managing Filinvest City (FC), a 244-hectare mixed-use development project in Muntinlupa City. The thrust is to encourage industries to locate in the area as an al...

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Bibliographic Details
Main Author: Pascual, Paul Denille Santos
Format: text
Language:English
Published: Animo Repository 2022
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdm_market/63
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1057&context=etdm_market
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Institution: De La Salle University
Language: English