An integrated marketing communications campaign for CPPS Work
The Childfam-Possibilities Psychosocial Services Co. (CPPS) is a wellness center that offers biopsychosocial services to promote mental health and well-being. CPPS Work, a program launched in 2018 to increase mental health services in the workplace, faces internal structural and marketing challenges...
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| Main Author: | |
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| Format: | text |
| Language: | English |
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Animo Repository
2023
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etdm_market/72 https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1077&context=etdm_market |
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| Institution: | De La Salle University |
| Language: | English |