The best part of going to the movies: An experiment on the effect of movie trailers on viewer choices

The best part of going to the movies: An experiment on the effect of movie trailers on viewer choices

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Bibliographic Details
Main Author: Galang, Adrianne John R.
Format: text
Published: Animo Repository 2022
Subjects:
Film trailers—Psychological aspects
Motion picture audiences—Psychology
Consumers' preferences
Psychology
Online Access:https://animorepository.dlsu.edu.ph/faculty_research/6161
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Institution: De La Salle University

Internet

https://animorepository.dlsu.edu.ph/faculty_research/6161

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