Performing Hypermasculinity in Billboard Ads and Malls
Images of masculinities are used in ad placements in TV, movies, and billboards. Aside from the consumerist nature of such images, I wonder if these constitute city dynamics, such that life in the city can be construed as fantastical or spectacular, and whether such fantasy is masculine in orientati...
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| Format: | text |
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Archīum Ateneo
2013
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| Online Access: | https://archium.ateneo.edu/filipino-faculty-pubs/3 https://journals.ateneo.edu/ojs/index.php/apah/article/view/741 |
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| Institution: | Ateneo De Manila University |
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