The Evolved Survival of SM Entertainment in the Chinese Market: Legitimation Strategies and Organizational Survival

AVEX, a Japanese leading entertainment company, decided to withdraw from the Chinese market in 2013 due to its business failure. In contrast, SM Entertainment adapted to the Chinese market and has survived. Organizations are affected by their external environment and implement strategies to adapt an...

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Bibliographic Details
Main Authors: Ye, Weibo, Kang, Sou Hwan
Format: text
Published: Archīum Ateneo 2024
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Online Access:https://archium.ateneo.edu/kk/vol1/iss29/14
https://archium.ateneo.edu/context/kk/article/2143/viewcontent/_5BKKv00n29_2017_5D_203.7_ForumKritika_Ye_Kang.pdf
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Institution: Ateneo De Manila University