Optimizing Conversational Commerce Involving Multilingual Consumers Through Large Language Models’ Natural Language Understanding Abilities

Due to the emergence of natural language processing (NLP) interfaces, there has been growing intent to use conversational channels for commerce. Beyond customer service, NLP-enabled AI agents are being integrated into various steps of the order-to-cash (OTC) process. Social media and messaging platf...

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Main Authors: Ilagan, Joseph Benjamin R, Ilagan, Jose Ramon, Zulueta, Pia Ysabel, Rodrigo, Ma. Mercedes T.
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出版: Archīum Ateneo 2024
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在線閱讀:https://archium.ateneo.edu/qmit-faculty-pubs/27
https://doi.org/10.1007/978-3-031-60615-1_4
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