ST Microelectronics – partnering for profit

The semiconductor industry was experiencing intense competition which had led to sustained downward pressure on prices and profit margins across many product categories. In the face of these pressures, ST Micro-electronics (formerly SGS-Thomson) had shifted its product mix towards higher value-added...

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Bibliographic Details
Main Authors: Tang, Hung Kei, Gleave, Tom
Other Authors: Nanyang Business School
Format: Case Study
Language:English
Published: 2013
Subjects:
Online Access:https://hdl.handle.net/10356/100787
http://hdl.handle.net/10220/13681
http://www.asiacase.com/case/ntuAbcc/stMicroelectronics.html
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Institution: Nanyang Technological University
Language: English