Targeting the youth : the potentials of the traditional Chinese medicine industry in Singapore.

This research project focuses on the Traditional Chinese Medicine (TCM) industry in Singapore and its potential in getting the younger generation to be more interested in turning to TCM as an alternative form of healthcare method.

Saved in:
Bibliographic Details
Main Authors: Long, Li Yann., Sin, Dawn Hui Jie., Song, Yen Ling., Xu, Dorothea Jing Mei.
Other Authors: Lee, Chun Wah
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1016
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University