A theoretical framework to identify authentic online reviews

• Main Authors: Banerjee, Snehasish, Chua, Alton Yeow Kuan
• Other Authors: Wee Kim Wee School of Communication and Information
• Format: Article
• Language: English
• Published: 2015
• Subjects: DRNTU::Social sciences::Mass media::Media effects
• Online Access: https://hdl.handle.net/10356/105158; http://hdl.handle.net/10220/25873; http://dx.doi.org/10.1108/OIR-02-2014-0047
• Institution: Nanyang Technological University

Purpose – The purpose of this paper is to investigate the extent to which textual characteristics of online reviews help identify authentic entries from manipulative ones across positive and negative comments. Design/methodology/approach – A theoretical framework is proposed to identify authentic on...