Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).

Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).

(This FYP consists of 3 sections) Pulse Communications is a team of four final year female students from the School of Communication and Information, Nanyang Technological University, with a special interest in women’s issues. Pulse embarked on a strategic public communications campaign “Inspiring W...

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Bibliographic Details
Main Authors: Ho, Ruth See Wee., Low, Esther Qianhui., Ong, Joyce Sze Yin., Tan, Desiree Ruxin.
Other Authors: Lee, Wai Peng
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Online Access:http://hdl.handle.net/10356/1058
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1058
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spelling sg-ntu-dr.10356-10582019-12-10T14:26:16Z Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P). Ho, Ruth See Wee. Low, Esther Qianhui. Ong, Joyce Sze Yin. Tan, Desiree Ruxin. Lee, Wai Peng Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns (This FYP consists of 3 sections) Pulse Communications is a team of four final year female students from the School of Communication and Information, Nanyang Technological University, with a special interest in women’s issues. Pulse embarked on a strategic public communications campaign “Inspiring Women of Today” to assist Singapore Business & Professional Women’s Association (SBPWA) in raising its profile and awareness in Singapore. Bachelor of Communication Studies 2008-09-10T07:14:04Z 2008-09-10T07:14:04Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/1058 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
spellingShingle DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Ho, Ruth See Wee.
Low, Esther Qianhui.
Ong, Joyce Sze Yin.
Tan, Desiree Ruxin.
Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
description (This FYP consists of 3 sections) Pulse Communications is a team of four final year female students from the School of Communication and Information, Nanyang Technological University, with a special interest in women’s issues. Pulse embarked on a strategic public communications campaign “Inspiring Women of Today” to assist Singapore Business & Professional Women’s Association (SBPWA) in raising its profile and awareness in Singapore.
author2 Lee, Wai Peng
author_facet Lee, Wai Peng
Ho, Ruth See Wee.
Low, Esther Qianhui.
Ong, Joyce Sze Yin.
Tan, Desiree Ruxin.
format Final Year Project
author Ho, Ruth See Wee.
Low, Esther Qianhui.
Ong, Joyce Sze Yin.
Tan, Desiree Ruxin.
author_sort Ho, Ruth See Wee.
title Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
title_short Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
title_full Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
title_fullStr Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
title_full_unstemmed Inspiring women of today : a strategic public communications campaign to raise the awareness for the Singapore Business & Professional Women's Association (SBPWA) (Appendix I to P).
title_sort inspiring women of today : a strategic public communications campaign to raise the awareness for the singapore business & professional women's association (sbpwa) (appendix i to p).
publishDate 2008
url http://hdl.handle.net/10356/1058
_version_ 1681044103998996480

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