Bank switching behaviour of local graduates in Singapore
The research sought to establish the extent to which local graduates aged 22 to 36 had switched their main/sole bank since graduating and the reasons which led to their decision to switch banks. The research also attempted to distinguish graduate switchers from non-switchers, using a range of demog...
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| Main Authors: | , , |
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| 其他作者: | |
| 格式: | Final Year Project |
| 出版: |
2008
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| 主題: | |
| 在線閱讀: | http://hdl.handle.net/10356/10850 |
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| 機構: | Nanyang Technological University |