Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry

Service quality in the Singapore travel agency industry is the focus of the research study. Consequently, the results of the study will lead the research team in its search for an answer to the question of whether the extension of the Singapore Gold Circle programme to travel agencies in October 199...

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Main Authors: Koh, Eileen Swee Ling, Lam, Carolina, Teo, Lay Khim
Other Authors: Litvin, Stephen Wayne
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10912
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10912
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spelling sg-ntu-dr.10356-109122023-05-19T06:24:06Z Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry Koh, Eileen Swee Ling Lam, Carolina Teo, Lay Khim Litvin, Stephen Wayne Nanyang Business School DRNTU::Business::Marketing::Customer services Service quality in the Singapore travel agency industry is the focus of the research study. Consequently, the results of the study will lead the research team in its search for an answer to the question of whether the extension of the Singapore Gold Circle programme to travel agencies in October 1998 will prove to be of benefit to both consumers and travel agencies. 2008-09-24T07:48:57Z 2008-09-24T07:48:57Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10912 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing::Customer services
spellingShingle DRNTU::Business::Marketing::Customer services
Koh, Eileen Swee Ling
Lam, Carolina
Teo, Lay Khim
Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
description Service quality in the Singapore travel agency industry is the focus of the research study. Consequently, the results of the study will lead the research team in its search for an answer to the question of whether the extension of the Singapore Gold Circle programme to travel agencies in October 1998 will prove to be of benefit to both consumers and travel agencies.
author2 Litvin, Stephen Wayne
author_facet Litvin, Stephen Wayne
Koh, Eileen Swee Ling
Lam, Carolina
Teo, Lay Khim
format Final Year Project
author Koh, Eileen Swee Ling
Lam, Carolina
Teo, Lay Khim
author_sort Koh, Eileen Swee Ling
title Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
title_short Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
title_full Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
title_fullStr Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
title_full_unstemmed Tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
title_sort tell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industry
publishDate 2008
url http://hdl.handle.net/10356/10912
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