Electronic commerce : online consumers' expectations-it's implications for retailers.
This study attempts to examine the expectations of consumers with regards to e-retailing. The reasons why consumers use or do not use e-commerce, and the various aspects of a e-commerce transactions are studied.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/11178 |
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| Institution: | Nanyang Technological University |
| Summary: | This study attempts to examine the expectations of consumers with regards to e-retailing. The reasons why consumers use or do not use e-commerce, and the various aspects of a e-commerce transactions are studied. |
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