Understanding service quality in coffee outlets

This study was conceived to design a questionnaire that would better understand service quality in the cofee outlet industry, as compared to the SERVQUAL questionnaire in accessing customer expectations and perceptions.

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Bibliographic Details
Main Authors:	Kaur, Perveenjit Amarjit S., Ng, Li Ann, Filza Sarip Udin
Other Authors:	Murthy, Bvsan
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Customer services
Online Access:	http://hdl.handle.net/10356/11204
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Institution:	Nanyang Technological University

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record_format	dspace
spelling	sg-ntu-dr.10356-112042023-05-19T05:44:59Z Understanding service quality in coffee outlets Kaur, Perveenjit Amarjit S. Ng, Li Ann Filza Sarip Udin Murthy, Bvsan Nanyang Business School DRNTU::Business::Marketing::Customer services This study was conceived to design a questionnaire that would better understand service quality in the cofee outlet industry, as compared to the SERVQUAL questionnaire in accessing customer expectations and perceptions. 2008-09-24T07:52:23Z 2008-09-24T07:52:23Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/11204 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Customer services
spellingShingle	DRNTU::Business::Marketing::Customer services Kaur, Perveenjit Amarjit S. Ng, Li Ann Filza Sarip Udin Understanding service quality in coffee outlets
description	This study was conceived to design a questionnaire that would better understand service quality in the cofee outlet industry, as compared to the SERVQUAL questionnaire in accessing customer expectations and perceptions.
author2	Murthy, Bvsan
author_facet	Murthy, Bvsan Kaur, Perveenjit Amarjit S. Ng, Li Ann Filza Sarip Udin
format	Final Year Project
author	Kaur, Perveenjit Amarjit S. Ng, Li Ann Filza Sarip Udin
author_sort	Kaur, Perveenjit Amarjit S.
title	Understanding service quality in coffee outlets
title_short	Understanding service quality in coffee outlets
title_full	Understanding service quality in coffee outlets
title_fullStr	Understanding service quality in coffee outlets
title_full_unstemmed	Understanding service quality in coffee outlets
title_sort	understanding service quality in coffee outlets
publishDate	2008
url	http://hdl.handle.net/10356/11204
_version_	1770564711978369024

Understanding service quality in coffee outlets

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