Strategies for successful electronic commerce.

This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in t...

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Main Authors: Seow, Kek Wee., Lim, Wei Wei., Wong, Yuliang.
Other Authors: Ramin Cooper Maysami
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11489
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11489
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spelling sg-ntu-dr.10356-114892023-05-19T07:23:08Z Strategies for successful electronic commerce. Seow, Kek Wee. Lim, Wei Wei. Wong, Yuliang. Ramin Cooper Maysami Nanyang Business School DRNTU::Business::Information technology::Electronic commerce This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies. 2008-09-24T07:55:45Z 2008-09-24T07:55:45Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11489 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Information technology::Electronic commerce
spellingShingle DRNTU::Business::Information technology::Electronic commerce
Seow, Kek Wee.
Lim, Wei Wei.
Wong, Yuliang.
Strategies for successful electronic commerce.
description This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies.
author2 Ramin Cooper Maysami
author_facet Ramin Cooper Maysami
Seow, Kek Wee.
Lim, Wei Wei.
Wong, Yuliang.
format Final Year Project
author Seow, Kek Wee.
Lim, Wei Wei.
Wong, Yuliang.
author_sort Seow, Kek Wee.
title Strategies for successful electronic commerce.
title_short Strategies for successful electronic commerce.
title_full Strategies for successful electronic commerce.
title_fullStr Strategies for successful electronic commerce.
title_full_unstemmed Strategies for successful electronic commerce.
title_sort strategies for successful electronic commerce.
publishDate 2008
url http://hdl.handle.net/10356/11489
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