A study on the importance of casino gambling as a motivator for Asians to cruise.

A study on the importance of casino gambling as a motivator for Asians to cruise.

A review of the literature revealed that casino gambling is an important motivator for Asians to cruise. Furthermore, there is an inverse relationship between casino gambling and the cruiser's position on the level of the Travel Career Ladder. However, the results showed that casino gambling is...

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Main Authors: Gwee, Rong Rong., Lim, Su Lin., Chng, Valerie.
Other Authors: Litvin, Stephen Wayne
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/11547
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11547
record_format dspace
spelling sg-ntu-dr.10356-115472023-05-19T06:24:05Z A study on the importance of casino gambling as a motivator for Asians to cruise. Gwee, Rong Rong. Lim, Su Lin. Chng, Valerie. Litvin, Stephen Wayne Nanyang Business School DRNTU::Business::Industries and labor A review of the literature revealed that casino gambling is an important motivator for Asians to cruise. Furthermore, there is an inverse relationship between casino gambling and the cruiser's position on the level of the Travel Career Ladder. However, the results showed that casino gambling is not an important motivator and there is positive but weak relationship between casino gambling and the cruiser's position on the TRavel Career Ladder. 2008-09-24T07:56:22Z 2008-09-24T07:56:22Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11547 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Gwee, Rong Rong.
Lim, Su Lin.
Chng, Valerie.
A study on the importance of casino gambling as a motivator for Asians to cruise.
description A review of the literature revealed that casino gambling is an important motivator for Asians to cruise. Furthermore, there is an inverse relationship between casino gambling and the cruiser's position on the level of the Travel Career Ladder. However, the results showed that casino gambling is not an important motivator and there is positive but weak relationship between casino gambling and the cruiser's position on the TRavel Career Ladder.
author2 Litvin, Stephen Wayne
author_facet Litvin, Stephen Wayne
Gwee, Rong Rong.
Lim, Su Lin.
Chng, Valerie.
format Final Year Project
author Gwee, Rong Rong.
Lim, Su Lin.
Chng, Valerie.
author_sort Gwee, Rong Rong.
title A study on the importance of casino gambling as a motivator for Asians to cruise.
title_short A study on the importance of casino gambling as a motivator for Asians to cruise.
title_full A study on the importance of casino gambling as a motivator for Asians to cruise.
title_fullStr A study on the importance of casino gambling as a motivator for Asians to cruise.
title_full_unstemmed A study on the importance of casino gambling as a motivator for Asians to cruise.
title_sort study on the importance of casino gambling as a motivator for asians to cruise.
publishDate 2008
url http://hdl.handle.net/10356/11547
_version_ 1770566330028654592

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