Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia

Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia

This research aims to provide an understanding of the theme restaurant business in Singapore in view of the difficulties faced by these restaurants in order to survive in the industry. The critical success factors of theme restaurants are identified and the popularity of the three selected restaura...

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Main Authors: Ang, Chun Wee, Low, Jin Hong, Phua, Kian Siong
Other Authors: Samtani, Anilkumar K.
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/11556
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11556
record_format dspace
spelling sg-ntu-dr.10356-115562023-05-19T06:16:19Z Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia Ang, Chun Wee Low, Jin Hong Phua, Kian Siong Samtani, Anilkumar K. Nanyang Business School DRNTU::Business::Industries and labor This research aims to provide an understanding of the theme restaurant business in Singapore in view of the difficulties faced by these restaurants in order to survive in the industry. The critical success factors of theme restaurants are identified and the popularity of the three selected restaurants is compared. From this study, it is hoped that valuable insights are gained on the future viability of theme restaurants in Singapore. 2008-09-24T07:56:28Z 2008-09-24T07:56:28Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/11556 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Ang, Chun Wee
Low, Jin Hong
Phua, Kian Siong
Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
description This research aims to provide an understanding of the theme restaurant business in Singapore in view of the difficulties faced by these restaurants in order to survive in the industry. The critical success factors of theme restaurants are identified and the popularity of the three selected restaurants is compared. From this study, it is hoped that valuable insights are gained on the future viability of theme restaurants in Singapore.
author2 Samtani, Anilkumar K.
author_facet Samtani, Anilkumar K.
Ang, Chun Wee
Low, Jin Hong
Phua, Kian Siong
format Final Year Project
author Ang, Chun Wee
Low, Jin Hong
Phua, Kian Siong
author_sort Ang, Chun Wee
title Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
title_short Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
title_full Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
title_fullStr Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
title_full_unstemmed Understanding the theme restaurant business in Singapore through comparison between Planet Hollywood, Hard Rock Cafe & Celebrities Asia
title_sort understanding the theme restaurant business in singapore through comparison between planet hollywood, hard rock cafe & celebrities asia
publishDate 2008
url http://hdl.handle.net/10356/11556
_version_ 1770565820107194368

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