Private banking : a study of growth potential in Singapore
A study is done on the demand and supply of private banking services in Singapore. Customer demographics and perceptions are analysed. Key factors leading to the success of foreign banks are identified and applied on local banks.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/11561 |
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| Institution: | Nanyang Technological University |
| Summary: | A study is done on the demand and supply of private banking services in Singapore. Customer demographics and perceptions are analysed. Key factors leading to the success of foreign banks are identified and applied on local banks. |
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